Africa with it’s large consumer markets has attracted many companies before Covid-19 in search of growth opportunities. With the current situation, is Africa still a destination of choice for growth opportunities?
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With 54 countries, Africa offers plenty of opportunities for companies looking for growth. Nevertheless, as much as Africa may seem familiar to us, it might sound to be a daunted task to determine...
Discover 5 ways businesses can enter the African market from market research, incorporation and launch.
One thing that is always overlooked is the potential for Africa to become a laboratory of new solutions. The continent will face unprecedented challenges in the decades to come: growing number of cities over one million inhabitants; very young populations and pressure on natural resources.